Corgi's famous model vehicles captured the imagination of millions of baby boomers and, what were once simply toys for boys, are highly sought-after in the expanding collectables market. Some models, in mint condition and complete with box, which originally sold for a few shillings are now fetching hundreds of pounds. Today, the majority of Corgi cars, trucks and buses are produced as once-only Limited Editions and are often sold out within weeks of release. The Corgi brand was created by the Mettoy Company of Northampton which first started to produce colourful, pressed metal toys in the 1930s. The name Corgi (after the Welsh dog) was chosen for three reasons: first, because it was short and catchy; secondly because the models were to be produced in Swansea and thirdly because of its strong association with the Royal Family.